Full scale
The full-size car
Life-size and unmistakable. Anchors an atrium, stage or main entrance, and guests can sit in the open cockpit for photos. Needs roughly 6 × 4 m of floor space.
Blue Steel Racing is Malaysia's most successful professional simulator racing team, and currently leads the H1GP 2026 Championship. The same drivers, engineers, and equipment that compete at national level are available for commercial hire. We supply F1 show cars and esports-grade racing simulators to brand activations, mall roadshows and product launches nationwide. Delivered, installed, and fully crewed.
Blue Steel Racing is a Malaysian motorsport event company based in Puchong, Selangor. We send a full-scale Formula 1 show car to your event anywhere in Malaysia. Delivered, set up, and crewed by us. The photo centrepiece everyone posts from, at mall roadshows, brand activations, product launches and corporate dinners.
Full scale
Life-size and unmistakable. Anchors an atrium, stage or main entrance, and guests can sit in the open cockpit for photos. Needs roughly 6 × 4 m of floor space.
60% scale
Same silhouette, smaller footprint. Fits tighter mall concourses, lobbies, showrooms and lift-access venues where the full-size car will not go. Needs roughly 4 × 3 m.
We bring the show car to your venue within your bump-in window, position it, and collect it after. No forklift, no truck, nothing for your team to move.
Add a crew member to stay with the car all day. Managing the photo queue, briefing guests, and keeping the car protected.
Wrap the car in your livery, logos and sponsor colours. Send artwork ahead of the date and it arrives fully on brand.
Add-ons: crowd barriers · driver suit & helmet display · pit board signage · podium base · extra display days
Recent activations delivered end to end by Blue Steel Racing:
Yes. Blue Steel Racing, a motorsport event company based in Puchong, Selangor, rents F1 show cars for events anywhere in Malaysia. Blue Steel Racing operates two Formula 1 replica show cars. One full-scale and one 60% scale, and handles delivery, setup and collection in-house. Bookings are made by WhatsApp on +60 17-316 2962.
F1 show car rental from Blue Steel Racing starts from RM10,000 for one display day in the Klang Valley. The final cost depends on which of the two cars you book, the number of display days, the venue location, and whether you add on-site crew or a custom brand wrap. Blue Steel Racing quotes each event individually and replies within one working day.
Yes. Both of Blue Steel Racing's F1 show cars are static display vehicles suitable for indoor use in shopping mall atriums, concourses, lobbies and exhibition halls. The full-scale car needs roughly 6 × 4 m of floor space; the 60% scale car needs roughly 4 × 3 m and fits venues with tight access or lift-only entry.
Yes. Blue Steel Racing's full-scale F1 show car has an open cockpit that guests can sit in for photographs, which is the main reason events book it. An optional on-site crew member can be added to manage the photo queue and protect the car through the day.
Yes. Blue Steel Racing delivers F1 show cars nationwide across Malaysia, including Kuala Lumpur, Petaling Jaya, Shah Alam, Subang Jaya, Putrajaya, George Town in Penang, Johor Bahru, Melaka, Ipoh, Kuantan, Kuching and Kota Kinabalu. Transport is arranged by Blue Steel Racing and quoted with the booking.
Yes. Blue Steel Racing runs full event activations across Malaysia, not just the car. Many clients book the F1 show car as the centrepiece with esports-grade racing simulators alongside it, so guests queue to compete rather than only take photos. Blue Steel Racing also supplies operating crew, helmets and race gear displays.
Blue Steel Racing provides F1 show car rental and Formula 1 show car hire for events across Malaysia. Kuala Lumpur, Petaling Jaya, Shah Alam, Subang Jaya, Puchong, Selangor, Putrajaya, George Town in Penang, Johor Bahru, Melaka, Ipoh, Kuantan, Kuching and Kota Kinabalu.
Show cars are replica display vehicles. Not affiliated with, endorsed by or licensed by Formula 1, the FIA or any Formula 1 team.
Looking for a racing simulator rental in Malaysia for your corporate event, product launch, exhibition, or activation? Blue Steel Racing delivers a complete, professional esports-grade simulator experience anywhere in Kuala Lumpur, Selangor, and beyond. We bring the full setup and crew, your guests just get behind the wheel.
Unlike generic entertainment vendors, our rigs are the real thing: direct-drive wheelbases, load-cell pedals, and triple-screen cockpits, the same hardware used by competitive esports racers worldwide. Operated on-site by our professional racing team, every session runs flawlessly.



Pricing depends on the number of rigs, event duration, location, and branding requirements. We offer flexible packages for half-day and full-day events. Contact us via WhatsApp for a fast, no-obligation quote tailored to your event.
We serve all major cities and states across Malaysia, including Kuala Lumpur, Petaling Jaya, Shah Alam, Subang Jaya, Putrajaya, Johor Bahru, Penang, Kota Kinabalu, and more. Based in Puchong, Selangor.
Racing simulators work brilliantly at corporate team-building days, product launches, trade expos, shopping mall activations, university events, private parties, and motorsport fan events. They are a proven crowd magnet with very high guest engagement.
Absolutely. We offer custom in-game car liveries displaying your brand's design, as well as branded trackside banners throughout the virtual race. Your logo, on the track. Giving guests a premium, memorable branded experience.
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